As we look at the world today, we face a dual reality. On one side, we see a worsening planetary crisis—climate change is accelerating, public discourse often feels stagnant, and governments around the world continue to fail in taking meaningful action. The urgency of this situation is clear and deeply concerning.
Yet, alongside this challenge, there is incredible hope. We’re witnessing the emergence of a nature-based economy—a brand-new asset class that values the natural world not only for its beauty but also for its essential role in sustaining life and its intrinsic financial worth. Every day, we see new companies entering this space, and talented individuals—people who may not have considered the environmental sector in the past—are now flocking to it, eager to contribute.
At Oxygen Conservation, we feel the momentum building, with passionate people wanting to be part of something bigger, something truly impactful.
Our vision is ambitious: by 2030, we will have built the leading natural capital portfolio in the world, valued in excess of £1 billion. A collection of high-value estates which demonstrate that natural capital is the most important and impactful real asset class. This isn’t just about responding to a crisis; it’s about transforming conservation into something tangible for the investment community, something that creates significant positive impact while delivering real risk-adjusted returns. This portfolio will serve as a greenprint for making natural capital a mainstream investment opportunity, redefining how we value and protect our planet.
I feel incredibly fortunate to be leading one of the businesses that is shaping the nature-based economy for generations to come. We’re not just building a portfolio of assets—we’re building a new way of thinking about conservation, one that ensures our natural world is valued, protected, and profitable for those who invest in its future.
So, here’s what we’re going to do to help make this vision a reality throughout 2025—leading with action, collaboration, and an unwavering belief in the power of Scaling Conservation. Together, we can build a nature-based economy that is resilient, profitable, and a vital part of our shared future prosperity.